Amb. Alhaji K. Tarawally (Laj-K) Expands International Horizons for National Entertainment Awards
FOR IMMEDIATE RELEASE
Freetown, Sierra Leone – Amb. Alhaji K. Tarawally (Laj-K), Founder and CEO of the National Entertainment Awards Sierra Leone, one of the proud subsidiary companies of LAKE Group of Companies SL Limited, has embarked on an inspiring eight-hour journey from California to Virginia and Washington. This trip signifies a pivotal moment as he engages in a two-day consultative meeting and networking event with top entertainment executives and renowned artists within the African entertainment industry.
These vital discussions aim to forge strategic partnerships as the LAKE Group, through the National Award Voting Panel, prepares to unveil an exciting new award category: “Best International Act” for music and film. This innovative category will debut at the 5th annual National Entertainment Awards Sierra Leone, set to take place in 2025.
“We are dedicated to ensuring that all international nominees and winners attend Freetown to receive their awards. Our vision is to position the 2025 National Entertainment Awards as a landmark event, rivalling some of Africa's most prestigious celebrations,” stated Laj-K, CEO of LAKE Group.
“Attendees can look forward to a gathering of prominent figures from the African entertainment landscape, showcasing the incredible talent our continent has to offer.”
This initiative marks the beginning of an exciting journey toward the 2025 NEA. We are mobilising all resources to reposition and rebrand Sierra Leone internationally, highlighting our vibrant creative industry and the rich cultural heritage that defines us.
The National Entertainment Awards Sierra Leone has consistently celebrated and recognised outstanding talent in the entertainment industry, fostering growth and innovation. With this new direction, the NEA aims to enhance its visibility and attract international attention, thereby contributing to the country's economic and cultural development.
Join us in this exciting venture by subscribing to watch previous NEA events through the link below.
#ThinkInternational
#ActLocal
For media inquiries, please contact:
Musa Kamara
Director of Operations
LAKE Group Sierra Leone
Email: lakeproduction4@gmail.com
Call: +23277 307972
WhatsApp: +23275 002238
End of Statement 
2 BROTHERS ENTERTAINMENT Billboards Unveiling
2 BROTHERS ENTERTAINMENT
Billboards Unveiling
Last night was epic, so much colourful memories.
The newly signed artist to 2 Brothers Entertainmenr finally revealed and unveiled the upcoming "Album" billboards which comprises of 6.
Special guests, artists, celebrities and business tycoons all showed up in gracing this event.
Officially as it is, the date as well is revealed for the upcoming event which will be on the 9th November 2024.
Join us as we bring the best of it all to you fans. We are taking the songs to your door-steps.
Thanks sincerely to you all thnt showedup.
Management
2 Brothers Entertainment
©️2024
DEPUTY MINISTER OF TRADE INSPECTS SHOPS FOR EXPIRED AND SUBSTANDARD GOODS.
DEPUTY MINISTER OF TRADE INSPECTS SHOPS FOR EXPIRED AND SUBSTANDARD GOODS.
4th August 2024- Freetown
To safeguard consumers' best interests, Deputy Minister of Trade Fatmata Kargbo, along with officials from the National Consumer Protection Commission and Standards Bureaus, has initiated spot checks of shops and supermarkets in the Western Area to inspect expired products and substandard goods. This initiative highlights the unwavering commitment of President Dr. Julius Maada Bio's government to protect citizens from consuming expired or substandard products. In 2020, President Bio established the National Consumer Protection Commission to achieve this goal.
Today, Deputy Minister Fatmata Kargbo and her team visited Kroo Town Road to undertake this venture. In one particular shop, several expired products were discovered, and officials from the NCPC confiscated the goods for further actions, including destruction. The shop was immediately closed, pending action based on the Consumer Protection Act of 2020.
"I am saddened that people can behave this way. How could someone sell expired goods to citizens, endangering the lives of millions, including children? This is unacceptable, and the Ministry of Trade, along with its agencies, will ensure the culprits face the full extent of the law. I urge all citizens to be vigilant when purchasing goods, to check for expiration dates, and to report to the NCPC for action," Deputy Minister Fatmata Kargbo stated.
The Deputy Minister added that this move is not a one-off event but a continuous process to catch unscrupulous business people who engage in selling expired goods.
The team was accompanied by civil society groups and the media.
The National Consumer Protection Commission can be reached through this line: +23230080527
Tourism for All campaign, themed "Partner and Promote".
As we conclude August, the eighth month of our 'Tourism for All's campaign, themed "Partner and Promote".
"As a result of our continuous engagement, our partnership base is rapidly increasing. We profoundly thank everyone and all entities that have seen the value in promoting tourism including; World Bank , Leone Rock Metal Group, Sea Coach Express, SLATHA and the media "
Nabeela Farida Tunis, Minister of Tourism and Cultural Affairs.
Tony Morgan's Creative Agency recognizes the importance of a multifaceted approach in developing the film industry.
Building the film industry in Sierra Leone
By Tony Morgan
Building the film industry is not just about shooting films; it requires a comprehensive strategy. Tony Morgan's Creative Agency recognizes the importance of a multifaceted approach in developing the film industry. To build the film industry in Sierra Leone, several strategies are essential:
1.Investing in film infrastructure
Building state-of-the-art studios and post-production facilities to attract filmmakers.
2. Supporting local talentProviding training and resources to nurture aspiring filmmakers and actors.
3. Fostering international collaborations
Partnering with global film organizations and festivals to showcase local talent on an international platform.
4. Promoting film tourism
Showcasing the country's natural beauty and culture through films to attract foreign productions and tourists.
5. Creating incentives
Offering tax incentives and grants to attract local and international film productions to the country.
By implementing these strategies, Tony Morgan's Creative Agency aims to cultivate a thriving film industry in Sierra Leone that benefits both the local economy and the global cinema landscape.
At AfricellSL, we always believe in developing a healthy mind and body through dedication, hard work, and mutual 💜.
In May, we kicked off Fitness Fridays in collaboration with Core Fitness, underscoring our commitment to our team's health and well-being 💫.
Since then, every Friday at our Head Office's Canteen Space and Main Car Park, our #AfricellFamily enjoys top-notch training sessions led by professional fitness coaches, helping everyone stay on track for a healthier lifestyle🤩.
We’re super proud of our dedicated staff who have shown incredible resilience and dedication by participating in each exercise 🏋🏾♀️.
At #AfricellSL, we always believe in developing a healthy mind and body through dedication, hard work, and mutual 💜.
#FitnessFridays
#AfrimoneySL
#DiNetwork4U
Yesterday africell.sl, had the pleasure of presenting the very first GOLD prize to the winner of our Old is Gold🏅show, which aired last Friday 🤩
Yesterday africell.sl, had the pleasure of presenting the very first GOLD prize to the winner of our Old is Gold🏅show, which aired last Friday 🤩.
The lucky winner is a 15-year-old student in SSS2 who has shown that loyalty truly pays off. His old SIM card brought him a shining reward, and it was an honor to see him receive it alongside his proud father, a dedicated driver 🙌🏾.
At #AfricellSL, we are thrilled to celebrate with our winners and recognize the incredible support of our long-time subscribers 💜.
Stay tuned for more exciting moments in this promo 🌟.
#DiNetwork4U
https://www.facebook.com/share/K8qn7rVRZ46x9wru/?mibextid=WC7FNe
The Director General of the National Civil Registration Authority(NCRA) Mr, Mohamed Massaquoi held a press briefing at the conference room at the Ministry of Finance
Earlier today, the Director General of the National Civil Registration Authority(NCRA)Mr. Mohamed Massaquoi held a press briefing at the conference room of the Ministry of Finance on Africa Civil Registration and Vital Statistics Day, which is celebrated annually, it marks a pivotal moment for reflection, collaboration, and action toward strengthening Civi
l Registration and Vital Statistics Systems across Africa, especially as the continent strives to accelerate progress in meeting the commitments made under the 2030 Agenda for Sus
tainable Development to achieving Legal Identity for All. The day will be celebrated on the 10th of August 2024 under the theme: “Strengthening the Linkage of Civil Registration and Vital Statistics to Legal Identity Systems through Digitalization for Enhanced Inclusion”,
l Registration and Vital Statistics Systems across Africa, especially as the continent strives to accelerate progress in meeting the commitments made under the 2030 Agenda for Sus
tainable Development to achieving Legal Identity for All. The day will be celebrated on the 10th of August 2024 under the theme: “Strengthening the Linkage of Civil Registration and Vital Statistics to Legal Identity Systems through Digitalization for Enhanced Inclusion”,
Biography of S.O
Real Name: Alfred Bolo Conteh
Stage Name: S.O
D.O.B: 13th November 1988
Record Label: 2 Brothers Entertainment Inc
Biography
:
S.O is an emerging force in the contemporary music scene, known for his vibrant and evocative mixed-media creations. Born in 1988 in Kenema, Sierra Leone Freetown. S.O’s journey into the world of music began at a young age, drawing inspiration from the dynamic urban landscape and the rich cultural tapestry of their hometown.
Early Life and Education:
Growing up, S.O was deeply influenced by street music, vies, and the diverse industry movements flourishing in Kenema City. This early exposure ignited a passion for creativity that led S.O to pursue formal education at the prestigious Services Priary School Wilerforce, where he then move to Fadugu Secondary School[FASS].
Music Style and Influences:
S.O’s work is characterized by a bold use of genre, intricate beats, and a unique fusion of traditional and digital media. His style is often described as a blend of abstract expressionism and contemporary surrealism, with a touch of urban style of music and arts.
Notable Works and Exhibitions:
Since his first debut, "Money Make Sense" S.O has quickly gained recognition for his innovative music. Notable works include “Money Make Sense,” "Suck Am" as well "Jealous" featuring an interactive installation that premiered his songs on all major radio stations in Freetown. S.O’s work has been featured in several music collaborations, exhibitions, including the “unreleaed Suck Am” which will be a standout from all other typical songs released.
Career Highlights:
2024: Solo released “Money Make Sense” which is a smash hit.
Current Work and Future Projects:
S.O continues to push the boundaries of his musicl craft, currently working on a new songs titled “Suck Am,” "Jealous" which explores the intersection of music and humanity through immersive records. Upcoming projects include a collaboration with Fada Cross, Dove, Niga Don, Base One, etc.
Artist’s Statement:
“My music is a reflection of the world as I see it – a complex, ever-changing mosaic of experiences, emotions, and ideas. Through my work, I aim to challenge perceptions, evoke introspection, and inspire dialogue. Music, for me, is a journey of discovery, and I’m excited to share this journey with others.”
Contact Information:
For inquiries, commissions, or collaborations, event bookings please visit 2 Brothers Investment SL’s official facebook page at 2 Brothers Investment SL.
#SO #YESOOO #NOVEMBER9 #2BROTHERSINVESTMENTSL
The former team manager of KTR FC Mamadu Barrie fulfilled his promise by giving the team the sum of NLE50,000 (Le50,000,000 million old note). He urged everyone to give their little support in their way(s) to team and to the community as a whole, he also announces the team manger (Mr Sorie Jalloh) and the deputy team manager (Armani Panbodibutik
In preparations for the Central One Football Association (COFA) tournament, 2024/2025 season.
The two time’s defending champions, the unbreakable community that have transformed into a county, the community amongst communities KROOTOWN ROAD #KTR has today unveiled it jersey for the COFA tournament 2024/2025.
During the unveiling, we saw the former team manager, which is the chairman for the board of KTR FC Mamadu Barrie fulfilled his promise by giving the team the sum of NLE50,000 (Le50,000,000 million old note). He urged everyone to give their little support in their way(s) to team and to the community as a whole, he also announces the team manger (Mr Sorie Jalloh) and the deputy team manager (Armani Panbodibutik
).
The official unveiling of the jersey was done by the team manager himself Mr Sorie Jalloh and the team captain Belladinho D Ose, Musa Noah Kamara and other few players.
The unveiling was successful and it was all loved up as KTR FC are optimistic and very prepared to defend their trophy 🏆 and bring it back home for the third time in a row.
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